How to Create a Pearson Educator Account

ProjectHow to Create a Pearson Educator Account

ClientPearson Education

RoleArt Director, Creative Director, Motion Designer & Animator, Writer & Editor, Voice Over Artist

SoftwareAdobe After Effects, Adobe Premiere Pro, Adobe Illustrator

Turnaround1 week

Pearson Education asked for a video aimed at their instructor audience, meant to help instructors easily onboard to Pearson's courseware technology. Pearson also wanted to get potential and new users excited about getting started with Pearson.

I used a casual, conversational tone in the voice over and an upbeat, fun vibe throughout the visuals. The video brought in over 100 new subscribers to Pearson's instructor YouTube channel, and holds a 98% likes-to-dislikes ratio after 30,000 views.

Final edit.

Style frames.

Custom “thumbs up” animation, created for the video.

Custom “people” animation, created for the video.

Custom logo animation, created for the video.